The Missed Signal: Why the Airtel–Tata DTH Merger Collapse Matters to India’s Broadcast Future
India’s DTH Market at a Crossroads India’s Direct-to-Home (DTH) television sector, once a booming growth engine in the country’s media and entertainment landscape, is today navigating stiff competition, changing consumer behavior, and rapid digital disruption. With over 67 million DTH subscribers, this industry remains crucial for India’s semi-urban and rural populations where satellite TV is often…



